Justin is currently the CEO of Lumos Hill+Knowlton Strategies Malaysia and Hill+Knowlton Strategies Singapore, a role he took up since November 1st, 2021.
Prior to his promotion, Justin was the Managing Director of Lumos Hill+Knowlton Strategies, as a result of the recent integration exercise between Justin’s own agency LUMOS PR and Hill+Knowlton Strategies in Malaysia.
Before the integration exercise, Justin had led a team of 12 consultants under LUMOS PR where he provided strategic communications services and senior counsel on crisis and issues to a multitude of clients including McDonald’s and HEINEKEN.
Before venturing out to establish LUMOS PR, Justin was the Managing Director of Hill+Knowlton Strategies. During his previous tenure at Hill+Knowlton Strategies, he provided senior counsel to C-level executives from diverse sectors including oil and gas, technology and financial services. Prior to that, Justin headed the Technology Practice at a local boutique agency where he led a team servicing clients such as Dell, Intel, Microsoft, Hitachi Data Systems, and Alcatel Lucent.
Justin’s core skills are in the areas of crisis & issues management, training (spokesperson training and crisis communications simulation), corporate communications and technology.
In his previous life, Justin was a hard-nosed technology journalist/editor with Computerworld Malaysia for over 8 years and as founding editor of PC.com for two years. He holds a BA in Humanities (majoring in Philosophy) from La Trobe University, Australia.